Another World Adventures
Transformed a legacy travel booking system into a modern Laravel powerhouse
The Challenge
Another World Adventures connects adventure seekers with curated travel experiences worldwide. Their existing booking system was built on an outdated framework with a failing CRM integration that was hemorrhaging customer data.
Tour operators were losing bookings due to slow search functionality, broken Insightly CRM integration, and no way to export customer data. Staff spent hours manually copying enquiry details between systems.
Key pain points included:
- • Legacy Insightly API failing after deprecation
- • Pagination nightmare - Finding contacts required clicking through 20+ pages
- • No data export - Operators couldn't analyze booking patterns
- • Manual enquiry tracking - Double-entry across multiple systems
- • Zero documentation - Previous developer left no handover
The Solution
I rebuilt the entire booking ecosystem using modern Laravel architecture with event-driven CRM integration and intelligent caching.
Technical improvements delivered:
- • Event sourcing - Every booking action tracked and replayable
- • Redis caching - Sub-second response times for complex searches
- • Queue processing - Background jobs for CRM sync and emails
- • API rate limiting - Protected external integrations from overload
- • Comprehensive logging - Full audit trail for compliance
Technology Stack
The Results
Client Feedback
"Robin transformed our clunky booking system into something our tour operators actually enjoy using. The live search alone saves us hours every day, and the automated exports give us insights we never had before." — Operations Manager, Adventure Travel Company
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